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Home Blog Achieving the Perfect Platinum Blonde: A Client Success Story with Ugly Duckling Color

Achieving the Perfect Platinum Blonde: A Client Success Story with Ugly Duckling Color

BY SALLY MADISON
NATIONAL COLOR TRAINER


At Ugly Duckling Color, we believe that every transformation tells a story. Each color journey is unique, especially when it involves a shift as dramatic as going from dark roots to a stunning platinum blonde. Our products are designed to ensure that both stylists and clients alike can achieve the results they dream of—without compromising the health and strength of the hair.

One of our recent clients was on a mission to return to her iconic platinum blonde. With roots so dark they almost bordered on black, and fragile, pre-lightened lengths already at a delicate white blonde, her requirements were specific and demanding. She insisted on nothing less than a pure, white-blonde finish with no traces of yellow or brassiness. Most importantly, she needed this transformation without causing any damage to her already fragile hair. This was a challenge we were ready to meet head-on with our range of expertly crafted products.

In this blog, we’ll walk you through the process step-by-step, highlighting the importance of choosing the right products and following proper techniques for achieving stunning results. Whether you’re a professional stylist or someone seeking tips for your next hair makeover, this story will show you how Ugly Duckling Color products can help you reach your color goals while preserving the health of your hair.

The Challenge: Dark Roots & Fragile Blonde Lengths

Black roots need to be fixed

Black roots which need to be fixed

Our client came to us with a classic problem that many platinum blondes face—regrowth. After some time away from the salon, her natural roots had grown in dark, and she was determined to get back to the icy, platinum white she loved. However, her lengths were already bleached to a pristine level 10, and with hair this light, any further processing on the ends would lead to breakage or worse.

Achieving this transformation required precision, expertise, and, most importantly, the right products. Her priorities were clear:

- She needed a flawless lift on her dark roots.
- Her already lightened hair could not handle more bleaching.
- She wanted a result that would be white-blonde without a trace of yellow or brass.

With such a precise set of goals, we knew that it was essential to use products that provided superior lift while ensuring protection from damage. That’s where **Brilliant Blondexx with Bond Protect** came into play.

Step 1: Lifting the Dark Roots

Black roots

20 Vol is enough with Brilliant Blondexx

First things first—our client’s roots were in need of serious lifting. With such dark regrowth, many clients are tempted to go straight for the highest developer, thinking that more strength will give faster, better results. Our client was no different, and initially, she wanted to use a 30 Volume developer. She was convinced that anything less wouldn’t lift her roots enough.

However, at Ugly Duckling Color, we always prioritize the health of the hair over aggressive lifting. Using a 30 Vol developer on the scalp can be too harsh, especially for a client with sensitive or fragile hair. Not only does it increase the risk of irritation and burning, but it can also lead to damage, even when applied to virgin hair.

We strongly recommended sticking to 20 Vol developer for her roots, assuring her that with the right bleach, she could achieve the lift she needed without risking scalp irritation or hair damage. We explained that Brilliant Blondexx with Bond Protect would provide optimal lift while preserving the integrity of her hair and scalp.

After some consideration, she trusted our expertise and proceeded with the 20 Vol. 

To her surprise, the bleach mixture worked like magic. The Bond Protect technology in Brilliant Blondexx safeguarded her hair, while still lifting her dark roots effectively. We applied the bleach mixture twice to her roots, which delivered the right level of lift—without any damage or breakage.

Brilliant Blondexx bleach

Brilliant Blondexx with Bond Protect

Step 2: Toning for the Perfect Platinum Finish

Natural Violet Blonde toner

Blondify Natural Violet Blonde toner

After the root bleaching process was complete, it was time to tone the entire head of hair to achieve that crisp, cool platinum blonde she was after. For this, we turned to one of our most popular toners: Blondify 010V Natural Violet Blonde. This toner is a game-changer for anyone looking to neutralize unwanted yellow tones, which are often inevitable after lifting dark hair.

The Blondify 010V toner, mixed with 20 Vol developer, was applied all over her head. This step was essential not only for neutralizing any remaining warmth from the root lift but also for ensuring that the lengths of her hair, which were already at level 10, stayed perfectly cool-toned.

The result was seamless and flawless—her entire head of hair turned an even, brilliant white blonde.

Step 3: The Finishing Touch: Purple Shampoo & Mask

Purple shampoo and mask

Purple Shampoo & Mask

Once the toning was complete and her hair was rinsed out, we recommended using a **purple shampoo** and **purple mask** to maintain her new platinum blonde. Purple shampoos are crucial for keeping brassiness at bay, especially for anyone with light blonde hair. These products deposit violet pigments, which help to neutralize yellow undertones and keep the hair looking fresh and vibrant between salon visits.

By finishing with our Ugly Duckling Purple Shampoo followed by the **Purple Mask**, her hair not only maintained its cool-toned, white-blonde appearance but also felt soft, hydrated, and healthy. This final step ensured that her color would stay perfect long after she left the salon.

The Result: A Stunning Platinum Blonde Transformation

After bleaching & toning

Stunning Platinum Blonde Color from roots to ends

At the end of the process, our client was thrilled with the results. Her hair was lifted to a stunning white blonde, with not a trace of yellow or brassy tones in sight. More importantly, her hair was still in fantastic condition, with no breakage or damage—something that can be difficult to achieve when working with such light shades.

By choosing the right products, following the proper techniques, and being patient during the process, we were able to give our client the platinum blonde look she desired while preserving the health of her hair.

Why Choose Ugly Duckling Color?

At Ugly Duckling Color, we understand the importance of achieving beautiful, vibrant hair color without sacrificing hair health. Our products, like Brilliant Blondexx with Bond Protect and Blondify toners, are designed with advanced technology to give you the results you want while protecting your hair from damage.

Whether you're a professional stylist or someone looking to elevate your color game at home, Ugly Duckling Color offers a range of high-performance products tailored to your needs. Trust us for your next transformation, and let us help you create stunning, healthy hair.

About the author

Sally has been a hair colorist and trainer for many years in both the US & Europe. She currently does hair color training for Ugly Duckling. She also helps develop new & awesome products for the brand.



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